Recurring maintenance and one-off design jobs are different businesses. Same crew, different funnel. We build the site to handle both without one cannibalizing the other.
Weekly mow, biweekly trim, seasonal cleanup. The math is the same as pool service: a maintenance customer is worth $1,200 to $3,000 a year for as long as they own the house. The page has to sell the year, not the visit.
A $25,000 hardscape project is a trust purchase. Before-and-after photos, plant lists, hardscape materials, drainage explanations. We build long-form pages that pre-sell the consultation.
Native Florida plants, hurricane-resistant trees, salt-tolerant landscaping, drainage for sandy soil. Pages on these niche topics rank quickly because national content does not target Florida specifically.
Half the homes in Lakewood Ranch belong to part-time residents. Selling "we keep your yard alive while you are gone" with a photo report after every visit is a different funnel than selling to year-rounders. The site has to handle both.
Site management, GBP, hosting, domain, edits, 2 to 3 new pages a month, monthly report. Built for landscaping.
Book a meeting